• Backdrop: After European Union fined Google $5B for not allowing competition by making Google the default search engine for Android, Google now gives 4 options to users to choose their default search engine.
• To select those 4 options — actually 3 options because one of them is Google — it holds auctions where all search engines bid.
• After losing to Microsoft’s Bing, DuckDuckGo says “the auctions are fundamentally flawed…” This incentivizes companies to make more profits for their users.

(The Verge)